Optimum nutrition company wiki11/24/2017 Supplement Company Of The Month: Optimum NutritionTake a poll of members on BodySpace. or consult the throngs of people jammed into a bodybuilding Expo, about their first supplement. Many will answer with a product from Optimum Nutrition. The company began as Costello's Health Distributors back in 1986. Today's ON provides top-of-the-line supplements in every category, from bars, pouches and powders, to drinks, minerals and vitamins. Optimum Nutrition Gold Standard 100% Whey is (at publication date) No. 1 on the Bodybuilding.com Top 50 products list. where it has resided for years! ON products take three of the top 10 spots on Bodybuilding.com's list, and 14 of its top 50 store products belong to the Optimum line. That means 28 percent of the most popular products come from this one company, while a remaining 430 companies split the other 36 top-50 products. We took a moment to chat with Tim Weigard, ON Communications Coordinator, about what makes the company such a dominator. How did your company Optimum Nutrition was founded in 1986 by two athletic brothers, Mike and Tony Costello. Optimum Nutrition has raised the standard by which all other whey protein supplements are judged. What made them decide that they should start their own supplement company? In the mid-1980s, the Costellos felt that sports nutrition products lacked consistent quality. Their mission was 2-fold: to set higher standards and to produce products that mix easily, taste exactly as expected and provide exceptional purity every single time. Who were some of the important people who helped out in the beginning? Optimum Nutrition was built on an uncompromising commitment to quality. The people who helped the brand from the beginning were active adults appreciative of ON's attention to detail and innovative formulations. Their word-of-mouth endorsements continue to attract new customers every day, everywhere around the world. What are some of your top products right now? ON has 14 products on Bodybuilding.com's list of the Top 50 Best Sellers. For many years, our No. 1 product has been Gold Standard 100% Whey. It's recognized as one of the world's best-selling whey proteins. We also introduced the first all-micellar casein, and Gold Standard 100% Casein remains one of the world's best-selling casein proteins . Other top sellers include Platinum Hydrowhey. Opti-Men and our anytime boost of energy and amino acid support, Essential Amino Energy . Tony Litton. based in Las Vegas, looks to make big waves in the new Men's Physique Division. He already makes an impact on the industry and sport as a sponsored athlete of ON. He tells us about himself and why ON is the team for him! Q: Tell us about your fitness
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